In Odoo you have the great opportunity to set up resellers and forward some leads/tasks to them. Resellers would be also listed in the Resellers Tab on your website (just like in https://www.odoo.com/partners ).
Install Resellers Module
Install Reseller Module, that comes with Odoo by Default.
If you have problems with this just follow
Set up Partner Level
In the CRM/ Configuration set Partner Levels
You can use default or change them to the preferred.
Set up "Implemented By"
Navigate to customers tab and choose a customer. Make sure you are in the developer mode and set the value for field "Implemented By".
You can also install a free module to make "implemented by" visible for all users.
Set the level for Partner
Use the dropdown menu to set the correct level of the Partner.
Publish & Enjoy
Hit the Publish button and you are set. Repeat the operation for every partner.
How to set up resellers in Odoo
Set resellers and their level
Odoo Odoo Functional Tutorial